Hi, I'm Chris. I love making things, and software is my medium of choice. I believe building experiences is about knowing where to stay simple and where to invest in the details.
I'm from Nashville. I moved to San Francisco to join Fragile as the founding designer, and I've been there from pre-revenue to Series B, 0 to 50 people. I hired designers, shaped the product, and grew along the way. I started my design career in 2018 by starting my own practice positioned in the sneaker botting space.
Founding designer at Fragile for 1,386.6787 days.
Reading, learning, and intentionally studying craft across every medium
Built and soft-launched . Achieved significant revenue growth as an experiment to validate learnings
Went all in and joined Fragile full-time. Moved to sf. Designed and built every surface of our products with our founding engineer
Started designing at Fragile
Started designing at Not Dev
Scaled my freelance practice while attending college full-time. Projects started at $5-15k
Started freelancing by posting work on Twitter. Was charging $50 for logos and general graphic design in the sneaker space
Competed in early sneaker botting; research and niche tooling was my bread and butter
Entered sneaker and streetwear forums; learned arbitrage and online markets
Made and edited gaming videos with professional-level tools
Got my first laptop and immediately cracked $10k+ of software
Started playing RuneScape
Taught myself stop-motion on my grandma’s computer using Pivot
Interest in computers started through PS2 games; unrestricted access shaped curiosity
Born